How many times have you heard (or said yourself), "I just don't have enough time to write" or "I don't know what to write about"?
If you're writing your own blog posts (and not using the services of a ghostwriter)
, how long is it between your posts; a few days, a week, several weeks, a month? If you have a hard time thinking of topics and finding time to write them, the following tips will help you overcome your time and content deficit.
Repurpose and Reuse
- Build It Up - Gather articles that fit together and create a report. Add an introduction and a conclusion. In your own words, make the content fit one central theme.
- Break it Down - Existing reports are perfect for creating blog posts. For example, if you have a "how to" report with ten steps, break it down into bite-sized blogs. That "ten steps" article could now become several blog posts.
- Old Becomes New Again - Take a look at previous blog posts you've written and see how you can freshen them up with the latest information. Show how things have changed.
- Read Any Good Books Lately? - You can get a lot of good content from books you've read. Breaking down books you're recently read into content ideas is a great way to create several blog posts.
Repurposing your content is a smart way to maximize your time and talent. Every time you write a new post, keep in mind how it can be used in the future. Create several articles from one, update older articles you've written and create content from books you've read. This will provide you with an unending supply of topics as well as the time to write about them.